Source: Paul Kedrosky
The migration from social media to one-on-one chatbot interactions signals a fundamental consumer rejection of performative identity in favor of utilitarian privacy—a shift that will fragment the advertising-dependent attention economy and force brands to compete on genuine utility rather than algorithmic virality. This represents not just a platform preference but a wholesale consumer rebellion against the exploitation of emotional volatility, revealing that the social media era’s monopoly on human connection was always fragile once friction-free alternatives existed.